Spreadability

"The ability and degree to which content is shareable and the motivating factors for a person to share that content [...]."
Caddell, 2009


The fact is, that the programme has its Twitter and Facebook official and unofficial profiles, YouTube is loaded with UGC and clips from the show, and there are 19 podcasts on iTunes to listen or download. 






The Family Guy also appears on different media platforms, besides television series and its spin-off The Cleveland Show there are comic books, flash games, video games and live performances, collectibles, costumes, etc. Therefore, spreadability of the programme may be acknowledged.